Direct Marketing Ideas for Advertising a Small Business
The best ways to advertise a small business aren’t always conventional. In fact, sometimes “outside the box” thinking is exactly what’s required.
Want to be rich for a week?
Have your perfect body for a fortnight? Be in a great relationship for a month?
If you’re like most people, you’re probably reading this and saying to yourself… “Bywater, I want these things for a bit longer than that”.
I want to achieve long term business success.
Well, let me ask you [...]

Questions to ask your customer…
So the New Year has come and gone and you’re probably sitting there with a swag of resolutions to achieve in 2012.
When it comes to your customers… you might want to start by asking them some questions.
The answers can come back remarkably clear, and incredibly simple.
For instance, over the Christmas period [...]

How do you make better marketing decisions?
You need the right information.
For instance, I’ve always been a big cricket fan (and still am, despite Australia’s recent form ;-(
… and I was thinking the other day rather than giving batsmen one average in one day cricket, they should give them a few.
Let me explain: if a batsman [...]