Want to know how most people try and get appointments?
They go in with an angle along the lines of…
“I’m a really good accountant, call me.”
Or…
“I’m a really good web designer, call me.”
Or…
“I’m a really good financial planner, call me.”
But that’s a terrible way to try and get past the gatekeeper and into your prospects office or home.
Why?
Because firstly, you’re biased so nobody believes what you say anyway.
Second, nobody wants an accountant, web designer or financial planner… they want the benefit you provide.
And finally, unless they are really, really looking for your services right now (less than 3% are likely to be) they’re not going to call you… so you knock out 97% of your market.
You’re marketing to 3% of readers… instead of 100%… so even if you write a brilliant letter, you’re only appealing to 3 out of 100 readers which makes it virtually impossible for you to get a decent response.
Don’t make that mistake.
It’s crazy.
There’s a better way.
A way that opens your service up to the whole market… a way of getting your prospects to want to meet with you because you are appealing to their specific needs… a way that positions you differently… a way that brings down
sales resistance so you can meet with the “right” people who will respect the value you offer.
I show you an exact example (word for word) of the type of letter you need to send to do this on page 6 of my More Time at the Beach Newsletter which is being mailed today.
You can get it by clicking here.
When you do, you’ll also discover:
How to create a winning presentation (exactly what to do…step-by-step, to give it maximum selling power… pages 4-5).
The easiest way to expand the size of your email list (without investing a cent – learn how to get up to 90c worth of new leads for every subscriber on your email list… pages 10-11).
Having problems coming up with new content for bonuses or products? Don’t pay a writer. Use this web site search tool to find them for free. Pages 11-12.
A simple trick to quickly turn a $100 sale into a $140 sale (zero cost, simply leverage off the “assets” you already have – one of the most overlooked techniques. Not doing this is like robbing money from yourself… page 12).
Edgy ads to add to your swipe file (your ads will never be boring once you master these technique. Real samples make it dead easy to understand… pages 13-15).
The exact web site to visit to find the top 10 web sites in your industry (it doesn’t matter if you’re a baker, mechanic, consultant, retailer or sell air-conditioners… page 7).
And much, much more.
But the newsletter is being sent today and I only have 9 spare copies available. So to ensure you get your hands on all these goodies, make sure you hop along to:
http://www.moretimeatthebeach.com/bronze
… before the final copies get snapped up.