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Dozens of “outside the box” advertising ideas for small business

If you want to know the best way to advertise a small business, then you’ll love these tips, tricks and ideas from this leading advertising consultant

Posted by Scott Bywater in general Aug 12th, 2010 | No Comments »

I am not sure if you have heard of Jay Conrad Levinson or not…
But he’s a BIG player in marketing circles.
He’s the author of Guerrilla Marketing which has sold 21 million books and he has made household names of a number of companies.
Anyway, he’s coming to Australia next month to hold a seminar. You can [...]

Posted by Scott Bywater in general Aug 11th, 2010 | No Comments »

This morning while I was walking to work I nearly rolled my ankle.
Momentarily, I could feel the pain of my old football injury.
Ouch!
When I moved from Darwin to Coffs Harbour when I was 15, I spent two years playing football with guys who looked as if they were ten times the size of my thin, wiry [...]

Posted by Scott Bywater in general Aug 10th, 2010 | No Comments »

Interesting question, isn’t it? But what does it actually mean?
It means that we all get about the same amount of “lucky breaks” in our life…
… and opportunities which fall into our laps.
But some people spot them and drive them home (the successful ones)
… and some people don’t. (the unsuccessful ones).
Let me give you a few [...]

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