Interesting article in today’s Daily Telegraph saying that one in four adults purchased a ticket in last night’s $50 million OzLotto Draw.
And there’s something we can all learn from this:
Run more competitions in your business. Obviously, you cannot afford to give away $50 million in prizes…
But you could give out company lottery tickets to your staff who do good things and then spin the wheel once a month to win prizes (I implemented this in one of the first companies I worked in and it worked like a charm)
Or give tickets to people who refer business to you and have a draw once a month.
Or give shoppers who spend more than a certain amount with you a ticket to go in the draw for a prize.
I think you get my point.
Even the guys running the online product launches are doing it these days by offering prizes for their affiliates.
Anyway, I thought I would try this out and see how it worked.
So anyone who subscribes to…
http://www.morecustomersmadeeasy.com
… between now and 5pm on Friday will go in the draw to win a complimentary copy of http://www.copywritingthatsells.com.au/cashflow
valued at $287.
At the beginning of next week, I’ll throw all of the names into a hat and pick out a winner.
So if you’ve been sitting on the fence about http://www.morecustomersmadeeasy.com
… there’s no better time to get your hands on it than now.
That’s it for today
Scott Bywater