On Thursday night, I had some really bad back pain. So on Friday I went to my chiropractor.

No big deal she said… cracked me a few times… and sent me on my way with the thoughts…

“Just come more often to get your maintenance.”

Now while I was there I picked up an article about healing and curing.

And here are their definitions as laid out by Natural Wisdom Australia

“Curing” involves removing symptoms, treating a part of the body, or controlling a process.

“Healing” involves helping people to become more whole and function at a higher level.

The problem with most businesses that I see is that they only do something when they need a cure (just like me with the chiropractor).

For instance, when they are short on customers they decide they need to advertise.

Or when they have a slow month they call in a consultant.

Or whatever.

It’s all emergency based marketing.

But why not decide today to heal your business so that the emergencies don’t pop up all of the time?

Why not make your business more whole so you can function at a higher level?

Why not set up some systems today which will ensure you’ll NEVER have to worry about where your next lead is coming from.

It could be a flyer.

It could be a lead generation web site.

It could be an advertisement.

It could be a telemarketing system to follow up existing customers.

It could be a strategy to get bigger customers.

It could be a social networking strategy.

But do it now. Because just like I had to suffer through pain because I didn’t focus on healing my back and staying on top of things before I needed to… if you don’t take action and develop a lead generation strategy which virtually guarantees your phone will be ringing all of the time… your business is going to suffer some pain as well.

I can remember times when I didn’t feel very secure.

For instance, when I was dead broke after finishing up with the hairdressing salon and didn’t have enough money to eat.

Or when I looked around at the people on the street and wondered “will that be me before too long.”

Or when I went away for a retreat to a little town called Kiama and didn’t know if I was going to be able to afford the accomodation (because I had no money in my bank account to afford the rent – which was only $20 a night. Thankfully somebody paid me within this time and I could).

There’s no feeling quite like being on the edge. And trust me, it’s not the sort of feeling I would ever want again.

In fact, I don’t think it could ever happen again.

Why?

Because now I know without a doubt I have the ability to produce.

And that’s the only real security there is.

After all, let’s face it.

Your money can disappear overnight (it’s happened to thousands of people before and will happen again).

Your house can be knocked down in a heartbeat (my parents knew
this only too well when they lost everything in Cyclone Tracy).

And things can change in your industry which can leave your business obsolete (think of the big train companies from a century ago)

But if you’ve got the ability to produce… to market… to sell…to hustle… then you don’t need to worry because you know in your heart that no matter what happens… no matter what disaster hits (they do and they will again)… your security lies in the knowledge you hold in your own mind… and your ability to take action on it.

That’s why you should move heaven and earth to get your hands on
http://www.morecustomersmadeeasy.com

Because knowledge (and your ability to act on it) really is THE ULTIMATE SECURITY.

Before we go any further, I want you to take a look at the image below…

http://img24.yfrog.com/i/c1sv.jpg/

What you can see is a photo of the papaya fruit which I enjoyed last weekend.

But why on earth would I take a photo of a papaya fruit?

It’s really quite simple. The papaya fruit got me thinking about a few things.

You see, in the middle of that luscious piece of fruit there are literally dozens of little seeds.

But they all started from one tiny little seed. In fact, the whole papaya tree which contains hundreds of papaya fruit which contain hundreds of seeds, all started from one tiny little seed.

It’s really quite mind blowing, isn’t it.

One seed creates a tree. One tree creates hundreds of papaya’s. And those papaya’s go on to create hundreds of trees.

But let’s consider something else.

Probably 99% of those seeds fail to germinate… get washed away by the rain… die before they live their full potential.

And isn’t the marketing world the same?

You have to send hundreds of letters in many cases to get a response.

You have to talk to a number of people to generate a sale.

Hundreds of people need to click on your google adwords to get a handful of people to your site… and many people need to see your site before a sale or quote is generated.

But here’s something to keep in mind.

You cannot force a seed to germinate.

It either does or it doesn’t.

And you cannot force someone to purchase your product or service.

They either will or they won’t.

You can nurture a seed. You can give it the environment it needs to grow, the same way as you nurture a client.

But you cannot force.

However you can decide to place more seeds.

And when you join http://www.morecustomersmadeeasy.com I’ll show you over a dozen ways to plant thousands of seeds including fax marketing, newspaper advertising, social media, article marketing, the “frame” mailer to get big clients, public relations, affiliate programs, joint ventures and much,
much more.

Remember, the more seeds you plant and the better you are at planting them, the more abundant your harvest will be